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Case study
Fujiro, a brand of natural imported products, has its origin in the meeting of Japanese and Mexican culture. It's a work with a set of quality, health and good taste.
In this way, we visually reflect a personality that is consistent to the benefits of the product and the quality philosophy of the company, designing a brand emblem depicting a bird and a tea leaf.
The simplicity in it’s form, allows us to play with the clearness and order of the identity by using a color palette which identify the type of product offered by the brand.
This project was awarded with an a! Diseño Award in the category of Identity of the year on 2014.
Services
Branding, packaging.
